Top Salesforce Connections 2026 Parties and Events List

If you’re a Salesforce marketing or commerce professional, there’s one date you should have circled on your calendar: June 3–4, 2026. That’s when Salesforce Connections returns to Chicago, and this year, it promises to be one of the most exciting editions yet.

Salesforce Connections (also known as CNX) is the flagship annual event for digital marketers and commerce specialists in the Salesforce ecosystem. Unlike Dreamforce, which caters to a broad Salesforce audience, Connections zeroes in on Marketing Cloud, Commerce Cloud, Data Cloud, and the growing world of Agentforce, making it the must-attend event for anyone working at the intersection of AI, customer engagement, and e-commerce.

But here’s the thing: the real magic of Connections doesn’t only happen in the session rooms. The hallways, the happy hours, the rooftop parties – that’s where you build relationships, spark ideas, and bring the Salesforce community to life. So whether you’re a first-timer or a seasoned CNX veteran, here’s your complete guide to every party, event, and can’t-miss social happening around Salesforce Connections 2026.

Wednesday, June 3 — Day One Events

Marketing Moguls Breakfast

Kick off the conference the right way with a power-packed breakfast hosted by Deloitte Digital. This isn’t your average continental spread — six influential executive panellists will take the stage to discuss how to create moments of impact, scale AI effectively, and navigate real-world leadership challenges. It’s an ideal setting for senior marketers who want substance with their scrambled eggs.

When & Where: 7:30 AM – 9:30 AM, Hyatt Regency McCormick Place Chicago, 2nd Floor, Field Room

Connections Keynote Watch Party

Don’t want to battle the crowds for a front-row keynote seat? Salesforce and Perficient are hosting a keynote breakfast at Fatpour Tap Works, where you can watch the big announcements and then immediately dive into a facilitated peer-level discussion about what those announcements mean for your team, roadmap, and priorities. It’s the ideal format for professionals who want to turn inspiration into action.

When & Where: 8:30 AM – 11:30 AM, Fatpour Tap Works

Commerce & Cocktails: How to Get the Most Out of Agentic Commerce

Mid-afternoon on Day One brings one of the most talked-about side events at Connections 2026. Grab a cocktail and settle in for an expert panel discussion on agentic commerce, followed by an interactive roundtable where you can share insights and ask the questions that matter most to your business. Commerce Cloud professionals won’t want to miss this one.

When & Where: 3:30 PM – 4:45 PM, Hyatt Regency McCormick Place Chicago, 2nd Floor, Field Room

Pre-Concert Happy Hour for Marketers

Before the big evening concert, Sercante is hosting a laid-back happy hour with drinks, light bites, and plenty of networking. It’s the perfect wind-down after a full day of sessions and the perfect warm-up for the night ahead. Expect a friendly, community-driven crowd of fellow marketers ready to swap stories and strategy.

When & Where: 4:30 PM – 6:30 PM, Fatpour McCormick: Ultimate Chicago Sports Bar

Agentic Enterprise Client Reception

For those who prefer a more intimate and elevated evening experience, Deloitte Digital’s Agentic Enterprise Client Reception at Moody Tongue offers just that. Expect refined conversation, delectable appetisers, and refreshing beverages in an upscale setting. This is the event for meaningful professional dialogue in a relaxed atmosphere.

When & Where: 5:00 PM – 7:00 PM, Moody Tongue

Exclusive Connections Happy Hour

Hosted by Perficient and Salesforce, this after-conference happy hour at Fatpour Tap Works is where Day One officially winds down—or winds up, depending on your energy levels. It’s a relaxed, peer-to-peer gathering designed for genuine conversation and community building. Come for the drinks, stay for the connections (pun intended).

When & Where: 7:00 PM – 9:00 PM, Fatpour Tap Works

Salesforce Connections 2026 “Epic Concert” The Smashing Pumpkins

In what is already one of the most talked-about announcements surrounding CNX 2026, the headline act for the evening concert is none other than Chicago’s very own The Smashing Pumpkins. Wrapping up the first full day of Connections at Wintrust Arena, Salesforce reminds attendees that even the after-hours can be epic. Expect an electrifying performance from one of rock’s most iconic bands right in their hometown.

Where: Wintrust Arena

Thursday, June 4 — Day Two Events

Marketing Community Fun Run

If you’re the type who likes to start the day with endorphins (and exclusive swag), the Marketing Community Fun Run is calling your name. Whether you walk, jog, or sprint, this morning activity at the McCormick Place Bird Sanctuary is a fantastic opportunity to connect with fellow marketers in a relaxed, non-conference setting. The early bird gets the Salesforce worm — and some seriously cool branded gear.

When & Where: 7:00 AM, McCormick Place Bird Sanctuary

CNX26 All-Star Break: Where Partnerships Hit Home Runs

As Connections 2026 wraps up on Day Two, the party continues at one of the most iconic venues in sports: Wrigley Field. Coastal, ListEngage, and TCS are hosting a private rooftop experience during a Chicago Cubs game, an unforgettable way to close out the conference. Combining the thrill of live baseball with the warmth of the Salesforce community, this rooftop event is exclusive and one of the hottest tickets of the week.

When & Where: 6:05 PM, Wrigley Field

The Connections Community Hub Is Back

One of the standout additions from last year is making its return in 2026: the Connections Community Hub. This dedicated space within the conference gives marketers a place to gather outside of the main sessions, featuring talks and content led by Trailblazers — Salesforce’s passionate community of practitioners. It’s a grassroots, peer-driven space that complements the official programming with real-world insights and community energy.

Why Salesforce Connections 2026 Is Worth Your Time

Salesforce Connections is more than a conference — it’s where the Salesforce marketing and commerce community recharges, realigns, and reconnects. CNX 2026 offers something for every professional level and personality type, including keynote announcements on Agentforce and AI-powered marketing innovations, hands-on workshops, and a vibrant social calendar.

Whether you’re there to absorb the product roadmap, find your next agency partner, or simply let loose at a Smashing Pumpkins concert at Wintrust Arena, Connections 2026 in Chicago promises an experience that goes far beyond the conference floor. Mark your calendar, register for your chosen events early, and get ready for two unforgettable days in the Windy City.