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Salesforce · Marketing Cloud

Personalized journeys that turn audiences into revenue.

We design, implement, and optimize Salesforce Marketing Cloud so you engage every customer across email, mobile, ads, and web, with AI-driven journeys built on unified, first-party data.

Outcomes our clients see
+51%
Growth in email revenue
−58%
Faster campaign build time
3.2x
Higher journey conversion
+34%
Lift in engagement rate
Since 2017
10+ years of delivery
200+
Projects delivered
100+
Salesforce certifications
5
Regions served
The challenge

Great campaigns die in fragmented data and siloed channels.

Customer data lives in a dozen tools. Email, SMS, ads, and web all speak a different language. Marketers spend more time wrangling lists than creating. Marketing Cloud fixes this, but only when it's built on unified data and journeys that map to real customer moments. That's where we come in.

✕
Fragmented customer data
No single view means generic, mistimed messages.
✕
Disconnected channels
Email, SMS, and ads run in silos with no shared journey.
✓
Unified, AI-driven journeys
One data foundation powering personalized, cross-channel engagement.
What we do

End-to-end Marketing Cloud services.

From first strategy workshop to long-term optimization, a single accountable partner across the entire Marketing Cloud lifecycle.

Consulting & Strategy

Martech audit, journey strategy, and a roadmap aligned to pipeline and revenue goals.

Implementation & Onboarding

Business units, data extensions, sender authentication, and journeys configured end-to-end.

Customization & Development

Custom AMPscript, SSJS, Cloud Pages, and API integrations for advanced use cases.

Integration

Connect Marketing Cloud to CRM, Data Cloud, commerce, and ad platforms via APIs & connectors.

Migration & Deliverability

Move from legacy ESPs with IP warming, domain auth, and deliverability tuning, no list decay.

Managed Marketing Services

Campaign ops, template builds, QA, and a monthly optimization roadmap.

Capabilities

Everything your marketing engine needs, in one platform.

Journey Builder & Automation

Trigger-based, multi-step journeys across email, SMS, push, and ads that react to every customer signal in real time.

Email Studio & Content

Dynamic templates, AMP email, and content blocks that scale personalized sends without a developer.

Mobile & Messaging

SMS, MMS, WhatsApp, and push campaigns unified with your email and web engagement.

Advertising & Audiences

Sync first-party audiences to Google, Meta, and Amazon for lookalikes, retargeting, and suppression.

Einstein Marketing AI

Send-time optimization, engagement scoring, subject-line generation, and predictive content selection.

Analytics & Attribution

Datorama-powered dashboards and multi-touch attribution that prove marketing’s impact on revenue.

The product suite

Every Marketing Cloud product, expertly configured.

Marketing Cloud Engagement

Email, mobile, journeys, and automation, the core of cross-channel engagement.

Account Engagement (Pardot)

B2B marketing automation, lead scoring, and nurture aligned to Sales Cloud.

Personalization (Interaction Studio)

Real-time, 1:1 web and app personalization driven by live behavior.

Intelligence (Datorama)

Unified marketing analytics, reporting, and cross-channel attribution.

Beyond the core

Extend marketing to every channel and moment.

Loyalty Management

Points, tiers, and rewards programs that drive repeat engagement and retention.

Referral & Advocacy

Automated referral journeys that turn happy customers into a growth channel.

Transactional Messaging

Real-time order, shipping, and account messages with brand-consistent design.

Consent & Preferences

Preference centers, GDPR/CAN-SPAM compliance, and subscriber governance.

Our approach

A proven path from kickoff to campaigns that convert.

01

Discovery & journey mapping

We audit your data, channels, and campaigns to prioritize the highest-impact journeys.

02

Data & solution design

Data model, segmentation, business units, and journey architecture designed for scale.

03

Build & configure

Agile sprints delivering clean data extensions, templates, and automated journeys.

04

Data & channel integration

CRM, Data Cloud, ad, and commerce integrations plus sender auth and deliverability setup.

05

Enablement & launch

Marketer training, playbooks, and hypercare so your team runs campaigns confidently.

06

Optimize & scale

A/B testing, Einstein tuning, and monthly roadmaps for continuous performance gains.

Editions

Right-sized for where you are today.

We help you pick and configure the edition that fits, and grow into the next one when you're ready.

Growth

Teams starting cross-channel

Email Studio & templates
Basic Journey Builder
Standard reporting
Guided onboarding
Talk to us
Popular

Professional

Scaling marketing orgs

Everything in Growth
Full journeys & mobile
Segmentation & automation
A/B testing
Talk to us

Enterprise+AI

Complex, data-driven teams

Everything in Professional
Advertising & personalization
Einstein & Datorama
Advanced attribution
Talk to us
Engagement models

Work with us the way that fits.

Dedicated team

A cross-functional Marketing Cloud squad embedded with you for the long haul.

Project-based

Fixed-scope delivery with clear milestones, timelines, and outcomes.

Staff augmentation

Certified experts who extend your in-house team on demand.

Why iTechCloud

A Salesforce partner accountable to your outcomes.

Salesforce Select Partner

100+ certifications across Marketing, Sales, Service, Data, and AI clouds.

AI-first delivery

Every build is Einstein- and Data Cloud-ready to personalize from day one.

Five-region coverage

Follow-the-sun delivery across USA, UK, Europe, Middle East, and APAC.

Outcome accountability

We tie engagements to engagement, conversion, and revenue metrics, not hours billed.

Connected ecosystem

Marketing Cloud, integrated with your whole stack.

From Data Cloud and Google Ads to Meta, e-commerce, and analytics, we connect Marketing Cloud to the data and channels your campaigns depend on.

Salesforce
MuleSoft
Tableau
Slack
AWS
Google Cloud
FAQ

Salesforce Marketing Cloud, answered.

Marketing Cloud is Salesforce’s platform for cross-channel digital marketing: unifying email, mobile, advertising, web personalization, journeys, and analytics on a single first-party data foundation so you engage every customer at the right moment.
A focused onboarding with core journeys typically takes 6–12 weeks; complex programs with personalization, advertising, and integrations run 3–6 months. We deliver in agile sprints so you see value early.
Yes. Our migration framework moves templates, subscribers, and automations from Marketo, HubSpot, Braze, or legacy ESPs: with IP warming, domain authentication, and deliverability tuning to protect your sender reputation.
Absolutely. We implement Einstein send-time optimization, engagement scoring, and generative content, and connect Data Cloud so journeys react to unified, real-time customer profiles.
Engagement powers B2C cross-channel marketing at scale; Account Engagement (Pardot) is built for B2B lead nurturing and scoring aligned to Sales Cloud. We advise on and implement the right mix for your model.
Our managed marketing services cover campaign operations, template builds, QA, deliverability monitoring, and a monthly optimization roadmap so performance keeps climbing after launch.

Ready to turn marketing into measurable revenue?

Book a free discovery call. We'll assess your martech stack and map the fastest path to personalized journeys that convert.